Hefio joins forces with Genelec and Ida Audio

We are excited to announce strategic partnership with Genelec and IDA Audio. Genelec is the world leader in professional audio monitoring. IDA Audio is offering ground-breaking HRTF technology. This announcement takes place at Slush Music, an event that brings music, technology, and entrepreneurship together.

Everyone’s ears are different, not only in shape but also acoustically. Headphones fail to take this into account. The sound coloration caused by individual differences can be significant. Because of this, conventional headphone design cannot ensure that every user hears the sound exactly as intended.

This problem is especially significant in Virtual Reality (VR) and Augmented Reality applications where sound must be individually optimized to create a truly immersive listening experience.

Despite significant efforts, reliable methods for automatic individualized calibration of headphones have not been found because there has been no way of knowing precisely the sound spectrum that is reproduced for a specific user.

Hefio has now developed scientifically proven breakthrough technology solving this problem and enabling equalization of the sound spectrum at the eardrum individually and reliably. The effect is overwhelming. VR Audio is one of the applications benefiting greatly with increased realism and accuracy. This also brings great improvements for music enthusiasts. Guaranteed precision of the frequency balance is especially important for audio professionals, who can rely on Hefio headphones to deliver a consistent listening experience every time.

In recent years, the visual presentation in VR headsets has significantly improved while audio reproduction has largely remained with the standard technology. Earlier this year, Genelec and IDA Audio announced a pioneering cooperation in personal measurement of the head-related transfer function (HRTF). Together with Hefio, these companies form a world-class research alliance, with the ambition to discover and deliver the most realistic immersive audio experience for headphone users.

Hefio’s first standalone digital headphones, Hefio Play measures the sound the user hears by using microphones built into the headphones. Then, Hefio Play optimizes the sound by removing sound coloration and compensating for personal anatomic differences and by adding a desired sound character pre-set, or “target response” at the eardrum. This happens entirely inside the signal processing unit of the headphones.

Hefio demonstrates a prototype of Hefio Play, their first standalone digital product, on December 1st, at Slush, in booth A.4.

 

Marketing and communications:

Olga.Yurbacheva@hefio.com

+358 458 014 319

 

CEO

Marko.Hiipakka@hefio.com

+358 405 444 524

Hefio enters Startup Sauna Fall’17 batch!

Dear music lovers,

We have exciting news to share! This autumn Hefio participated in Startup Sauna one-day coaching event at Maria 01 in Helsinki, Finland and was chosen among 3 Top Performers to be shortlisted for the final selection. Today Hefio is announced to be one of excellent startups chosen for Startup Sauna Fall’17 batch. Read more about this here.

Startup Sauna is an intensive, full-time 7-week accelerator meant to connect top tech startups from the Nordics, Baltics, Eastern Europe and Russia as well as entrepreneurs, investors and industry experts. Its main purpose is to help startups finding the right product-market fit and go-to-market strategy. Startup Sauna happens twice a year and involves about 14 startups out of approximately 700 applications. The program ends on Demo Day at Slush, the world’s leading startup event, where Startup Sauna participating companies get a chance to pitch their ideas to investors and media.

We hope that Startup Sauna can help us to focus on our business development strategy and reach new heights!

Keep on rocking,
Hefio Team

P.S. If you have any questions or want to write about us, please do not hesitate to contact us by info@hefio.com.

A sneak peek into our new product introduction

International Congress on Sound and Vibration

Hefio will be attending the 23rd International Congress on Sound and Vibration from the 10th to the 14th of July in Athens.

The ICSV 2016 is the 23rd International Congress on Sound and Vibration 2016 and one of the most remarkable events on Technical Information, Scientific Information, Fundamental Sciences, Mechanics, Technological, Sound and Vibration areas. The ICSV is organized by the  International Institute of Acoustics and Vibration which main purpose is to advance the science of acoustics and vibration.

Since Hefio One is the first self-calibrating headphone on the market (first it measures the individual in-ear frequency response and then estimates the response at the eardrum; then it actively calibrates to always achieve the desired reproduction target at the eardrum) it’s presence in the ICSV is natural

The venue of the congress will be in the Athenaeum Intercontinental Hotel (in Syngrou Avenue 89-93, Athina 117 45, Greece) and Hefio will be at stand 28. Come and visit us.

ICSV_exhibitions_plan_hefio